Pakistan Tourism Development Corporation (PTDC) Organizational Setup

The PTDC is governed by the Board of Directors headed by the Minister for Tourism. Secretary (Tourism) is the Vice Chairman of the Board. A Maximum of 22 Directors can be on the Board. At present, there are 20 Directors on the Board and more than half of the total Directors are nominated by the Government. The Chief Executive of the Organization is the Managing Director, under whom various field organizations, subsidiaries and the departments of PTDC operate. The Managing Director is the Principal Reporting Officer to the Board.

Objectives

Development and improvement of PTDC Tourist Information Centres, Hotel, Motels throughout Pakistan to attract domestic and international tourists. To produce publicity and promotional material for distribution at home and abroad. To conduct promotional programmes, activities and events for attracting tourists. To create awareness of tourism through private sector, Pakistan Missions abroad, PIA offices, tour operators, travel agents and hoteliers. To undertake familiarization and package tours, touristic transportation and provide ground handling to group tours. To hold conferences, seminars, and workshops for creating awareness and promotion of tourism for image building of Pakistan.

Functions

Planning & Development - identification and implementation of projets dealing with tourism infrastructure such as Motels, Recreational units, Resorts etc. Publicity & PRomotion of tourist products, products, production of tourist literature, domestic / foreign publicity. Operation of AHP Ltd. a Public Limited Company, Managing and operating following hotel. Flashman's Hotel Rawalpindi. Management of all hospitality units operated by PTDC Motels (Pvt.) Ltd. in various tourist destinations of the country where private sector is shy to invest. Mangement of Pakistan Tours (Pvt.) Ltd, which provides groud handling and transport facitiliest for international and domestic groups.